• 11 Jan
    3:04pm - Prospect clicks Facebook Ad, "How To Run A Secret Meth Lab In Six Easy Steps".
  • 11 Jan
    3:05pm Prospect views landing page -> home page -> product page -> Industrial HEPA Air Filters page.
  • 11 Jan
    3:07pm - Prospect is shown a custom web notification relating to HEPA Air Filters.
  • 11 Jan
    3:09pm - After clicking the notification, prospect submits lead-gen form requesting more information about Air Filtration. Prospect identified as Gustavo Fring.
  • 11 Jan
    3:10pm - Welcome email sent to Gustavo Fring. Customised based on interest in methamphetamine.
  • 11 Jan
    3:12pm - Gustavo Fring opens welcome email.

Follow individual people in real-time

CustomSell Pro tracks every interaction someone has with your company and connects this data to the real person who actually did it. It doesn’t even matter if they use different browsers or devices, or even if they go eight months between visits. Our intelligent algorithm links all your data together into one profile, no matter where the action took place.

Turn knowledge into power with Customer DNA

Next, CustomSell looks at everything you know about a person and turns it into a usable catalogue of information about them. We call this profile a Customer DNA. Everybody who comes to your site gets one, and DNAs update in real-time as CustomSell learns more about each person.

Gustavo Fring

Gus Fring
  • Gender: Male

    Age range: 50-55

    Nationality: Chilean

    Company: Los Pollos

    Industry: Fast Food

    Job Title: Co-founder

    Website: lospollos.com

  • Personality: Succeeder

    Interest: Air filtration (7/10)

    Desires: Power, wealth

    Motivation Type: Towards

    Reference: Internal

    Perspective: Mismatcher

  • Primary Residence: 1213 Jefferson Blvd NE, Albuquerque NM, 87110, USA

    Last seen: Casa Tranquila Nursing Home

  • Email engagement: High

    Web engagement: Medium

    Buying Temperature: Hot

    Social: Uses Facebook

    Habits: Views blog weekly

    Extra: Responds well to upsell emails and recogniton

  • Ads clicked: 3

    Pages visited: 26

    Blog posts viewed: 8

    Reports downloaded: 1

    Email inquiries: 2

    Items purchased: 3

    Referrals given: 0


Build unique marketing worlds on every channel

Once your DNAs are lined up, it's time to put them to use! CustomSell Pro's omnichannel power-features let just about anyone build customised marketing journeys for every lead and customer on web, email, social, mobile and offline channels... and 500+ web apps. With every move, your prospects will dynamically create their own custom experience that’s unique to them... all based on who they are, and how they behave.

Split test anything, easily

CustomSell Pro lets you split test any part of your marketing in seconds. Test different emails, subject lines, campaigns, offers, forms, web content, notifications... even pricing. Then set your objectives and say how long you want to run the test for. CustomSell will tell you which test was most profitable, and even suggest improvements to bump up ROI.

Full feature list

Great marketing software shouldn't make you pull your hair out when you use it! CustomSell Pro gives you all the power of Hubspot, Dotmailer and Marketo, with a nice clean interface that's as simple as Mailchimp.


  • Contacts
  • Maximum followup campaigns
  • Campaign channels
  • Campaign conditions
  • Person tracking
  • Customer DNA
  • Drag and drop email editor
  • Conditional email content
  • Custom template support
  • .CSV import / export
  • Opt-in forms and pop-ups
  • Landing pages
  • Smart forms
  • Smart content
  • Web notifications
  • Split testing
  • Goal tracking
  • Product inventory support
  • Smart links
  • Custom fields
  • Interface customisation
  • User management
  • Easy to use
  • App integrations
  • Annual pricing


  • 10,000
  • 5
  • Email only
  • Essential only
  • Essential only
  • In BETA
  • Magento + Shopify
  • £320 - £2,500

CustomSell Pro

  • Unlimited
  • Unlimited
  • Email, web, social, mobile, offline, API
  • Full
  • In BETA
  • Magento, Shopify, Zapier + Open API
  • Starting from £4,000

Dotmailer Ultimate

  • 120,000
  • 100
  • Email, offline, API
  • Limited compared to CS Pro
  • Limited compared to CS Pro
  • Limited compared to CS Pro
  • Unknown
  • Similar to CS Pro
  • $22,920 + $3,500 setup

Honest, affordable pricing.

We may be the new kids on the block, but we're here to shake up the way small business do marketing. Part of that mission is keeping pricing honest, fair and affordable. So don't expect to pay anywhere near the $1,750 - $3,000 p/mo Dotmailer, Hubspot & Marketo charge for their top tier packages.

Full pricing will be released soon. In the meantime, sign up for early bird list for updates, BETA access and lifetime discount when we launch CS Pro.